Friday, Sept. 6, 2019
Doors open at 9:30 a.m.
Business Development Program 9:45 a.m. to 12:30 p.m.
Members ONLY Mastermind and Lunch 1:00 pm to 3:00 pm
“So, you’re a professional speaker, eh? What kind of business is that?”
It’s a fair question, and one that is asked more often than not. On the face of it, a professional speaker talks to audiences imparting wisdom, giving advice, and changing perspectives. We entertain while teaching, so people learn despite themselves.
In the end though, what makes a speaker a professional is the simple fact of receiving payment. It’s what differentiates a hobby from a business. As solopreneurs, we search for the right “business model,” but often overlook that the speaking business isn’t a single role, but rather a mixture of numerous roles that must be mastered, executed, and blended at the same time into a delicate balance. The experience is like juggling while swimming the backstroke. No wonder speakers suffer under a nagging feeling that we’re doing the wrong thing at the wrong time. Edit the book or cold call? Dive into the cash flow or take a plunge into an online course that solves our problems for one low price? Speak or sell?
Confusing, yes, because we wear so many hats. But what hat do we wear when? And why? Some clarity can be found in the model of Your Seven Hats™ . By understanding that each role, or business model, has its own purpose, structure, and nuance, we can put the proper energy into the right tasks at the right time. That leads to, if not success, a less frantic experience.
Those attending Your Seven Hats™ – Get Things Done with Less Stress and More Success will learn how our brains process everyday tasks and then create a personalized plan that assigns each task into its proper business role. They’ll do more with less stress and more success.
Based in Greater Seattle, Brad Cochrane is a TEDx Speaker Coach, Emmy-nominated TV Producer, and Aspiring Juggler. He’s written two books for business and is in the “sausage-making” phase of his third. He has a background in broadcast television, started seven solopreneur businesses, and talks to over sixty businesses a year across the U. S.
Brad’s personal mission is for attendees walk out differently than when they walked in. When he’s not helping people advance their careers, he visits local model train stores because, well, Brad never really grew up.
Get ready to get things done with less stress and more success.